Paris, 29 August 2017 – “Kurara: The Dazzling Life of Hokusai’s Daughter,” NHK’s brand-new drama about the life of Japan’s best-known artist, will feature as the MIPCOM 2017 Asian World Premiere TV Screening. This is the first 4K drama programme to have an official screening in the history of MIPCOM or MIPTV.

The world’s leading entertainment content market, MIPCOM takes place in Cannes, France from 16-19 October 2017. The World Premiere Screening of “Kurara” is scheduled for Tuesday 17 October at 11:45am in the Palais des Festivals.

Katsushika Hokusai was an Ukiyo-e painter and printmaker of the Edo period around the turn of 19th century, whose work includes the iconic “Thirty-Six Views of Mount Fuji” series featuring “The Great Wave off Kanagawa,” arguably the most widely-recognised Japanese artwork.

Despite his prolific output, little is known about Hokusai’s private life, and there is a theory that some of the work attributed to him might have been drawn by his daughter, O-Ei. This is the first time that these beautiful Japanese prints will be shown in 4K and the first time that this art form will be presented via the exciting human drama of Hokusai’s daughter and her relationship with her father.

The 73’ stand-alone film is based on Makate Asai’s best-selling novel “Kurara.” Shot in 4K, the drama is produced by NHK Enterprises for the public broadcaster NHK and is directed by Taku Kato, with Motohiko Sano as Executive Producer. “Kurara: The Dazzling Life of Hokusai’s Daughter” stars Aoi Miyazaki (“Princess Atsu”), one of Japan’s most popular actresses, as Hokusai’s daughter, and Kyozo Nagatsuka as Hokusai himself.

“Nearly 200 years after the death of Hokusai, the power of his art is still just as strong and goes beyond national boundaries. We hope this drama brings audiences a fresh understanding of Hokusai’s art, and that of his daughter, who was a genius in her own right,” said Taku Kato.

“We are delighted to host “Kurara: The Dazzling Life of Hokusai’s Daughter,” as the inaugural Asian World Premiere TV Screening at MIPCOM. It is particularly fitting that such a rich subject will benefit from our first-ever screening in 4K, which promises to be a visual treat for international buyers in Cannes,” said Laurine Garaude, Director of Television at Reed MIDEM, which organises MIPCOM.

About Reed MIDEM – Founded in 1963, Reed MIDEM is an organiser of professional, international markets that are essential business platforms for key players in the sectors concerned. These sectors are MIPTV, MIPDOC, MIPCOM, MIPCANCUN and MIPJUNIOR for the television and digital content industries, MIDEM for music professionals, MIPIM, MIPIM Asia, MIPIM UK, and MIPIM Japan for the real estate industry and MAPIC, Retail Real Estate Market brought by MAPIC in Shanghai and MAPIC Italy for the retail real estate sector. www.reedmidem.com

About Reed Exhibitions – Reed MIDEM is a division of Reed Exhibitions, the world’s leading event organiser, with over 500 events in 43 countries. In 2015 Reed brought together over seven million active professionals from around the world generating billions of dollars in business. Today Reed events are held throughout the Americas, Europe, the Middle East, Asia Pacific and Africa and organised by 41 fully-staffed offices. Reed Exhibitions serves 43 industry sectors with trade and consumer events. It is part of the RELX Group plc, a world-leading provider of information solutions and analytics for professional and business customers across industries. www.reedexpo.com